Kuaiya Company Update: Node Expansion & Rebrand

On July 20, Kuaiya announced a new round of global node expansion and a brand visual refresh. Behind the move is a systematic reshaping of service capacity and brand recognition at Kuaiya's seven-year milestone.

Since 2019, Kuaiya has grown from 20-plus nodes to 128+ nodes and over 50 million users. As the user base expanded, existing node density and brand image no longer matched the service scale — expansion and upgrade became inevitable.

Expansion: A Roadmap from 128 to 160

Per the official plan, Kuaiya will add about 32 nodes over the next two quarters, bringing the total to around 160. New nodes will prioritize South America, the Middle East and Southeast Asia — regions previously under-covered.

Expansion is not just about quantity. Kuaiya emphasizes all new nodes connect to the dedicated network with the latest forwarding protocol and security policy, delivering the same low-latency, stable experience as core regions.

Rebrand: Clearer Visuals and Positioning

Alongside expansion, Kuaiya updated its logo and site visuals with a cleaner, modern palette and icon system, highlighting the two keywords: fast and secure. The new visuals will roll out to the client, website and channels.

A brand lead said the goal is to bind the name 'Kuaiya' more tightly with the perception of 'one-tap global connection'. The rebrand won't affect existing users — client features and account data stay unchanged.

User and Data Feedback

The announcement sparked discussion in Kuaiya's community. A longtime user wrote: 'Three years in, watching nodes grow from dozens to over a hundred — the experience really does get better each year.' Official data shows a next-month retention rate consistently above 75%.

The rebrand marks Kuaiya's maturity, while expansion is a tangible upgrade. To experience the expanded network, free download Kuaiya.